By Ben Felder, The Oklahoman

Support for a penny-on-the-dollar sales tax increase to fund teacher pay raises, public schools and state colleges continues to have large support with just a few weeks before Election Day.

State Question 779, one of seven to appear on the Nov. 8 ballot, has support among 60 percent of Oklahomans, according to the latest SoonerPoll survey conducted on behalf of The Oklahoman.

There is also majority support among the state’s likely voters for an alcohol modernization initiative, sentencing reform measures and a state question to protect the death penalty.

Voters are mixed on a state question removing religious language from the state Constitution as polls show even religious voters are divided on the measure.

Continued – Click here to read the entire Oklahoman article

About the Poll, Oklahoma’s public opinion pollster, asked these questions of Oklahoma likely voters as part of the SoonerPoll Quarterly Poll and was commissioned by the Oklahoman.

The scientific study was conducted from October 18-20, 2016 with 530 likely Oklahoma voters selected at random statewide from a tri-frame of both landline telephone and cell phones, plus a online panel from Research Now. The sample was weighted by age, political party, and congressional district in order to reflect the Oklahoma likely voter population for a general election. The weighting was conducted using a ‘layered technique.’

The sample reflects the traditional demographical profile of the Oklahoma likely voter with roughly half of respondents identifying as conservative and attending religious services once or more per week. The study has a Margin of Error (MoE) of ± 4.26 percent.

This poll not only conforms to the Standards of Disclosure of the National Council on Public Polls but exceeds the standard disclosure with a Call Disposition and Rate Calculation Report. A complete description of the methodology can be found here.

The poll’s Call Disposition and Rate Calculation Report can be viewed here.  A beta version of the Weighting Table Report can be viewed here.

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Bill is the founder of and ShapardResearch, a full service market research firm based in Oklahoma City. Bill began his career in polling after working on a major campaign in Oklahoma from 1996 until founding SoonerPoll in 2004. Under Bill’s leadership, SoonerPoll has become the leading public opinion polling company in the state of Oklahoma conducting more public opinion polls for Oklahoma news media than all other pollsters combined since 2006. Bill’s commitment to go above and beyond the AAPOR ethical guidelines of minimum disclosure ensures that SoonerPoll produces quality results every time. Bill has lectured at Oklahoma State University on developing polling methodologies, data collection processes, and advanced likely voter sampling techniques. Bill also serves as an on-air political commentator for Oklahoma television stations.


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