The most recent edition of the Oklahoma Poll found concern about the economy and unemployment at levels unprecedented in the survey’s 17-year history.

Fifty-seven percent of those questioned earlier this month named either the economy or unemployment as the state’s most pressing problem. It was the highest combined total for the two since the poll began in 1993.

Bill Shapard, president of, which conducted the survey for the Tulsa World, said the two responses reflect different views of the same underlying problem.

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Bill is the founder of and ShapardResearch, a full service market research firm based in Oklahoma City. Bill began his career in polling after working on a major campaign in Oklahoma from 1996 until founding SoonerPoll in 2004. Under Bill’s leadership, SoonerPoll has become the leading public opinion polling company in the state of Oklahoma conducting more public opinion polls for Oklahoma news media than all other pollsters combined since 2006. Bill’s commitment to go above and beyond the AAPOR ethical guidelines of minimum disclosure ensures that SoonerPoll produces quality results every time. Bill has lectured at Oklahoma State University on developing polling methodologies, data collection processes, and advanced likely voter sampling techniques. Bill also serves as an on-air political commentator for Oklahoma television stations.


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